Here it is, the new year and other than the date, things are pretty much the same as they were before Christmas. Right? Unless Santa dropped a bundle of cash down your chimney, budgets can still be tight for small businesses and sometimes, getting a clear vision of this year’s “Big Picture” for your business can be a bit of a challenge. Never fear!...
Read MoreI know, you ran out of time. There was too much stuff to take care of before the holidays. This kids’ Christmas concerts ate up your evenings. The cookie exchange took all week to organize. Yada yada yada. So Christmas is over. But just hang on a minute. You’re in business and the only reason you have a business is because of your customers, prospects...
Read MoreAccording to a customer experience impact report, the top reason why companies lose their clients, is because they feel poorly treated. And one of the major contributors to negative customer experience is when businesses fail to show their appreciation.If your customer gift budget is a fraction of what it used to be or even non-existent, no worries. How can you...
Read MoreIf your customer gift budget is a fraction of what it used to be or even non-existent, no worries. I don’t know about you, but the days of extravagant “thank-you’s” are long over. Most companies I do business with have gift policies in place where their employees are not permitted to accept gifts. Really? How can you still show your appreciation for their...
Read MoreSadly, the answer for many businesses is ‘yes’. In the article “Are You in That 12%?” I talk about the shocking statistics regarding follow up. Less than 12% of sales people follow up more than twice and that’s where 80% of the business is! A colleague of mine has a company called FIITFU. I’m sure you’ve heard that phrase, “The fortune is in the follow up”....
Read MoreAttending networking and industry-specific events is a MUST for business success. Here’s the catch. . . Saying hi, a bit of small talk and the exchange of business cards will NOT get you more clients. If your focus is to collect enough cards to wallpaper the hall closet then you will accomplish this in no time – you need to follow up. Statistically, over 63%...
Read MoreYes you are! But are you owning it? “So what do you do?” “Why don’t you tell me about yourself.” “Please introduce yourself to the group.” Many of the women entrepreneurs I work with are so reluctant to say they are an expert at anything that when these questions come up, they miss that golden opportunity to toot their own horn. I think it’s part of our social...
Read MoreSuppose for a moment that you were planning to contact your clients and ask each of them for at least one referral. What can you do to increase the results of your efforts? Here are three things that can make the world of difference for you and your business. (1) Count On Reciprocation It’s simply human nature to return the favour when someone gives you something of...
Read MoreWhen it comes to recognizing body language clues from your prospective clients, you must think like a detective. You must ask questions, watch their responses to them, AND you must listen as well. Listen very carefully to what they say and how they say it. As Sherlock would say, “It’s elementary!” Here are some ‘clues’ that can help you. If a person’s hands...
Read MoreTwo small words that can have a huge impact. If you’re in business, you know the importance of thanking your clients, your suppliers and anyone else who help you along the way. Unfortunately, if you’re a small business, your “thank you” budget is a fraction of what it used to be when our economy wasn’t so pinched. But to sound cliche,...
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